Colossal Motion, (www.colossalmotion.com) A division of the StratStep Group (www.stratstepgroup.com), today announces a specialised and bespoke service to benefit aviation training providers and ATO’s.
The Career Advisor Service takes a proven model used by the large global Flight Schools and allows smaller training organisations the ability to deliver the same service at an affordable price.
Kieron Baker, CM Director says, ‘Numerous smaller or specialised flight schools spend a great deal of time and money marketing their services to attract potential new student pilots, yet, when queries come in they don’t have the time or dedicated staff to ensure that they both capture their marketing ROI, and more importantly, ensure the potential new student becomes a new customer.’
The team at Colossal Motion has a background of working for and with large ATO’s and managing their sales and Career Advisor programs. The methodologies behind these have now been modified and improved to benefit all flight schools, enabling them to better educate potential new student pilots and/or their parents on why the flight school they are contacting offers the right training pathway for them.
‘The CM Customer/Career Advisor team will answer all specified inbound customer queries, including after hours and weekends, helping students get the information they need about training to become a pilot and sharing the benefits of the flight school they have contacted’ says Nigel Orme, StratStep Group CEO. 'We can then capture all the analytics the schools need including ROI while guiding the potential student pilot through the registration process which will include real time scheduling of student visits to the flight school’.
This service also includes training/consulting for Flight Schools/ATO’s on how to run Open Days at their location along with individual potential student visits to help secure them as a new customer. Colossal Motion continues to lead the flight training market in innovative marketing and creative solutions specifically designed around the growing and challenging aviation sector.